My First Board

Inbound Marketing

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  1. What is Inbound Marketing?

Reporting

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  1. Time delays in HubSpot

Personas

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  1. How to create personas
  2. Persona Development Worksheet
  3. MakeMyPersona
  4. How to assign personas to your contacts

Tracking Code

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  1. How to begin tracking your marketing data within HubSpot

Domain Set Up

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  1. Managing SSL Certs
  2. How to go live with HubSpot using GoDaddy
  3. Going live instructions by registrar
  4. What does it mean to go live with HubSpot?

Examples

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  1. HubSpot Examples

Importing Contacts

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  1. How to import leads and contacts from Salesforce
  2. How to segment your existing and offline contacts into groups

Buyers Journey

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  1. Buyers Journey
  2. What Content Should You Use in Your Lead Nurturing Emails?

Inbound Methodology

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  1. HubSpot | What is Inbound Marketing?

Integrations

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  1. How to set up the Salesforce integration with HubSpot
  2. Contacts API Overview
  3. Forms API Overview
  4. API Overview | HubSpot API

Onboarding Process

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  1. Projects - Academy
  2. Onboarding Story

HubSpot Customers Personas

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  1. HubSpot Customer Personas

HubSpot CRM

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  1. Getting Started With HubSpot CRM

Personalisation

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  1. 3 Cutting-Edge Examples of Website Personalization
  2. How Personalization Works

Landing Page

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  1. EXAMPLE Landing Page

Content Offers

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  1. Content Offer Campaign Project

Workflows

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  1. How to use Workflows with Salesforce
  2. How can I enroll contacts into Workflows from Salesforce?

Keywords

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  1. AnswerThePublic.com: that free visual keyword research
  2. How to add keywords to the Keywords tool
  3. Understanding Keywords

Reporting

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  1. Page Performance User Guide
  2. Reports User Guide
  3. Page Performance User Guide
  4. Sources & Dashboard User Guide

URL Mapping

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  1. How to use the URL mapping tool to redirect pages

Emails

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  1. How to create and edit your email template
  2. How to create and send emails

Lists

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  1. How to analyze your list performance

Social Media

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  1. How to create streams in the Social Monitoring tool

Page Performance

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  1. Page Performance User Guide

A/B Testing

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  1. How to utilize A/B testing in email
  2. How to A/B test landing pages
  3. How to create an A/B variation test for Calls-to-Action (CTA)

Smart Content

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  1. 3 Cutting-Edge Examples of Website Personalization
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